Case Studies > Mission: Drake's
Shopify Case Study
Objectives: Migration, Development & Retainer Launch Date: 08/12/2022
Mission: Drake's

Migration, Development & Retainer

Drakes broke their own sales records following a migration from Magento to Shopify Plus, with continued support on our growth retainer.

Captains Log. Earthdate 2022. Intergalactic trendsetters Drakes send out an urgent transmission: They require the assistance of experienced tech navigators to guide them on a daring full re-platforming mission.

Who could help them break free of Magento’s gravitational pull and propel them into a new era of Shopify Plus?

  • Online orders up 153%
  • Conversion rate up 14%
  • Average order value up 32%
  • Returning customer rate up 21%
Mission: Drake's
Drakes Mobile


Brave the Skies came to their aid and proposed a flightpath. Together they would need to overcome such obstacles as data migration and backend integration. But with close collaboration, they could bring their new design to land safely on the Shopify Plus platform.

Mission: Drake's

The Solution

The bold crew delivered an international store approach, by leveraging the power of Global-E’s internalisation offering, all while working with Drake’s Consultancy firm to ensure clever management of their inventory across multiple stores.

Drakes Desktop
Mission: Drake's

Brave the Skies guidance and expertise was exactly what we needed when building our dream site.

Ben Phillips, Head of E-commerce

The Results

Brave the Skies continued their cosmic partnership with Drake's post-launch, establishing a Growth Retainer to chart a trajectory through unexplored digital frontiers. Together, they crafted a formidable roadmap for future projects and bespoke features, enhancing the gravitational pull of their store.

Drake’s shattered their own sales records during the 2022 festive period, and their recent alliance with the US fashion brand, Aimé Leon Dore, resonated across the vast expanse of the e-commerce cosmos.

Good work crew. Mission Accomplished.